Those of you who visit this blog often will know that we aren’t afraid to occasionally blow our own trumpet. It is therefore with much fanfare that we would like to announce a partnership with the highly regarded digital content technolgy researcher CMS Watch. It’s taken some time for us to sort out the paperwork and then Christmas and our busy schedules didn’t help, but at last we have finalised a deal that enables Tunicca to provide the revered CMS Watch reports and premium consultancy for DAM solutions. So naturally our first response to the news was to get an email out to all of our listed contacts, write this blog and of course draft a press release to complete the announcement!
So, what does all of this this mean exactly? Well primarily this enables Tunicca to provide the CMS Watch reports and consultancy service to pre-media companies in Europe that are looking at either expanding, changing or implementing a DAM solution. The reports complement Tunicca’s highly regarded business process analysis and enhances the reviews of DAM solutions that we carry out for customers. This in turn will help to ensure that we can assist customers in choosing a DAM system that can fit into the actual business requirements, objectives and strategy of a company.
From its inception we have insisted that our company Tunicca remains 100% independent in order to deliver truly impartial expertise to our the market. So it could seem that we are selling out and becoming just another technology reseller as we now have the ability to sell CMS Watch products. Well that is far from being the case as CMS Watch also prides itself on and fiercely protects its independence. All of their technology reports are written by chosen industry specialists and are completely objective, based on factual evidence garnered during their extensive research. So as you can see there is a very real and tangible complement between our two companies and we are looking forward very much to this partnership.
Our belief, much like CMS Watch, is that when it comes to technology there is a real need in the market for independent views, opinion and analysis based on facts and not vendor marketing spin and propaganda. So we will continue to build our company based on this principle and we are pleased to be partnering with a body such as CMS Watch that echoes this conviction.